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Running SenseMaker® projects and Building signification frameworks - new courses announced

By Tony Quinlan  ·  April 6, 2015  ·  SenseMaker®

These courses are new this year - having run them in Europe, North America and Asia and got most of the kinks out, we’re now rolling these out in other regions.  They feature some theory on SenseMaker® and narrative research approaches, but emphasise practical aspects with plenty of examples from current projects and past experiences.


Who are these for?

  • People who’ve heard about SenseMaker® but need specific guidance what it would take to actually run one
  • Consultants who want to supplement Cognitive Edge and narrative techniques with SenseMaker® to gain greater insight and to tap into larger volumes of people
  • Market leaders who have already run an initial SenseMaker® and want advice on how to manage aspects differently the next time

If you’re looking to work with SenseMaker®, these courses will combine theory, exercises and examples from the field to increase your capacity to use SenseMaker® regardless of sector, topic or application.


An Introduction to Running SenseMaker® Projects

A one-day course combining theory, examples and exercises to guide people through the essential elements of a SenseMaker® course. It covers some of the key options and decisions needed for an effective project.

The day is ideal for those who have overall responsibility for running a SenseMaker® project but have never run one before.

The course is running in:

There are discounts for network members, premium members and Early Bird bookings. (Early Bird bookings finish one month before standard courses, but will close on New Year’s Eve for the London course.)


How to build and test SenseMaker® frameworks

A two-day course based on Cognitive Edge’s experience of building the most critical part of any SenseMaker® project - the signification framework. Examples will come from development, consumer research, employee engagement and government engagement projects. It combines theory, examples and exercises to guide people. We strongly recommend that you come with a project or topic in mind to explore, as this course will work on developing live frameworks as well as sharing theory.

So far, in the courses we’ve run, participants have built frameworks for:

  • Assessing technology use and adaptation
  • Improving project and engineering quality
  • Transforming internal culture
  • Sensing activity and problems on transport networks through customers
  • Water rights negotiation between commercial, agricultural, government and consumer groups
  • Healthcare to improve neonatal intensive care

The day is ideal for those who are working with stakeholders to develop SenseMaker® projects to answer particular questions.

The course is running in:

Discounts for network members, premium members and Early Bird bookings. (Early Bird bookings finish one month before standard courses, but will close on New Year’s Eve for the London course.)

Online SenseMaker® Signification Design

For those who prefer online learning or who can’t wait for the live course to reach them, this is an excellent facilitator-guided course introducing SenseMaker® signification design, run by Laurie Webster.
The course covers the nuts and bolts of designing a collection instrument - whether online web collection or app-based.
Made up of four “live” online session, the course will feature lead facilitator Laurie Webster, with sessions from either Michael Cheveldave or Tony Quinlan, all of whom are experienced in running SenseMaker® projects in different environments.
This will be announced shortly on the website - watch for it!

Tailored courses

We are also running these courses in-house - we realise that some organisations may want the skills provided by these courses, but applied in a specific environment dealing with sensitive or confidential information. If you want an in-house confidential training, contact us.